Hospitals? Resistant!

One of my persistent themes here is that “Demography Rules.” A post on Market Size (link) reminded me of this again today. If we look at hospitals through the Great Recession, the year-to-year revenue streams of hospitals show not the least sign of any economic down-turn. Here a graphic depicting it, based on a table obtainable here (the table I’m using is the second one under Annual Benchmark Report for Services through 2010). As the population is aging, and as the baby boom generation enters that stage when for its members hospitals start looking like a second home, the health care systems, of which hospitals are surely the most prominent institution, reflect a demand for services that has not flagged in the least. Demand is what it’s all about.